GIS provides support to telecommunication providers in assessing the potential areas for customer growth. Providers can create maps with demographic information such as affluence, employment, and neighborhood characteristics to determine the pinpoint ideal areas to expand the network. 

The GIS in the Telecom industry has garnered $1564.6 million revenue in 2021, and it is projected to generate $4,482 million revenue in 2030, rising at a rate of 12.4% from 2021 to 2030. 

GIS mapping helps in the operation and maintenance of the existing network structures. The data management and location confluence offer the ideal system for documentation of the infrastructure status and maintenance history. 

Organizing each aspect on the basis of location helps in tracking various network components, such as ducts, towers, cables, as well as splice points. Companies can easily develop a geo-located record of past maintenance, asset inspections, and future work on the addition of network assets to the map. 

The historical asset data can easily be accessed, keeping all the network data in place, thus field inspection teams take lesser time for onboarding. The availability of precise data in real-time helps in determining if the work is done efficiently, with reduced rework. 

GIS is utilized for market analysis. It enables telecom companies to compare lifestyles, consumer preferences, and demographics for developing well-established informed market strategies. It analysis new opportunities, past, and current sales. It monitors customer sentiment and provides a better understanding of the market demand. 

Telecommunication companies are required to cut costs, lure new customers and stay on the competitive edge. In addition, GIS helps telecommunication providers in fiber optic network planning and deployment. 

Technological advancements have replaced long-distance landline networks and old copper wire with fiber-optic cables. 5G networks rely on fiber optic cable, as they need more speed and bandwidth compared to the network predecessors. 

GIS is used for determining which areas require improvements. It helps in creating a layout network plan and informs strategies on the best possible usage of the capacity requirements. 

The fiber-optic network deployment process involves these steps;

Planning: The fiber-optic network deployment involves identifying the optimal cable routes and coverage area. 

Engineering: The fiber-optic network deployment designs the network and estimates the costs. 

Management: The fiber-optic network deployment helps in gathering the information for the expansion and maintenance of the system after positioning it in place. 

GIS Database Building: The fiber-optic network deployment helps in storing and organizing geospatial data.

Cloud GIS helps in improving each step of the process. It enables the planning, engineering, and storing of data in the same place, along with the data updation and real-time view. 

The major companies operating in the industry are; Trimble Inc., General Electric Company, Schneider Electric SE, Autodesk Inc., Bentley Systems Incorporated, Pitney Bowes Inc., and Hexagon AB. 

Therefore, the numerous benefits of GIS in telecommunications such as location tracking, mapping, as well as real-time view lead to its rising adoption.